Sephora Collection Video Content Creation
Pitched video content ideas to the Sephora Collection social team with story-frames and mood-boards. Promoted a wide array of products in an engaging and brand-centered way. Handled all aspects of creating the video including set styling, lighting, video and editing. The success of these videos led the social team to invest more in small-scale production content like this to save on marketing costs while also increasing engagement on their social platforms.